Visiting Fellow Profile
Country of Origin: Ireland
Visiting Period: June to October 2012
Faculty Sponsor: Rosemary Batt
Gerard Ryan is Associate Professor in marketing at the Rovira and Virgili University (www.urv.es), with relatively long periods of experience in teaching, research and management in university education in three European countries (Ireland, United Kingdom, Spain). A native of Ireland, Gerard was a marketing lecturer at Middlesex University Business School in London (www.mdx.ac.uk) before joining the EUM of the Universitat Pompeu Fabra (www.upf.es) in Barcelona in 1997 where he was an International Consultant. He joined the Rovira i Virgili University in 2003 where he is a Senior Lecturer in Marketing and Consumer Behavior and a founding member of FHOM (The Human Factor: Organizations & Markets), which is part of the Catalan government’s map of official research groups.
He has a number of books on marketing (in English, Spanish and Catalan). He has authored many journal articles and has participated in many international conferences on his subject area.
Gerard is a member of the research group representing Spain on the Global Call Center Project which is coordinated by Rosemary Batt (Cornell), David Holman (University of Sheffield) and Ursula Holtgrewe (FORBA). He is currently undertaking research on the relationship between employee satisfaction and customer satisfaction in the context of the call center industry (the service encounter, emotional contagion, etc.)
- Linking employee satisfaction and customer satisfaction (The HRM-Marketing Interface.)
- Consumer behavior and waiting time.
- Ethical consumer behavior.
Papaoikonomou E., Ryan G., Valverde, M. (2012). “Articulating the meanings of collective experiences of ethical consumption. Journal of Business Ethics. (in press for 2012 available at Online First).
Papaoikonomou E., Ryan G., Valverde, M. (2011). “Mapping ethical consumer behaviour Integrating the Empirical Research and Identifying Future Directions”, Ethics & Behavior, Vol. 21 (3), 97-221. JCR.
Papaoikonomou E., Ryan G., Ginieis, M. (2011). “Towards a holistic approach of the attitude behaviour gap in ethical consumer behaviours: empirical evidence from Spain”, International Advances in Economic Research.
Gorjup, M.T.; Valverde, M.; Ryan, G. (2009). “In search of job quality in call centers”, Personnel Review, 38 (3) pp.253-269.
- Gerard Ryan