Cornell University

ILR Alumni Association and Cornell Wall Street Discussion and Networking Breakfast

July 22, 2011 - NYC

The Power of Social Capital
How to Move Your Business Forward

Friday, July 22, 2011, 8:00 – 9:45 a.m.
Putney Twombly Hall & Hirson LLP – 521 Fifth Ave., New York, NY

In this highly interactive program, participants will:

  • Understand the value of developing and managing their social networks to facilitate business growth and sustainability
  • Gain some practical tips and techniques for improving and leveraging their own networks to advance their business.

Leveraging research on social networks, we will look at both the “what” (the structure) and the “how” (the mindset and skills) of effective network management. We will examine both online and offline social interactions and address important, strategic network activities, including reputation management and stakeholder engagement. Participants will explore ways to develop and leverage their networks for business growth and identify specific actions they can take forward following the session.


Deb Seidman, President, Green Silk Associates, LLC

Deb works with business leaders to design and implement high-performing organizations. Deb has over 25 years experience both as a consultant and as an internal HR manager in global organizations. She has extensive experience in human capital management, including organization design and change management, team effectiveness, meeting facilitation, performance management, talent management, leadership development and process improvement. Deb holds an M.A. from New York University in Politics with a concentration in International Politics and Business, and a B.S. in Industrial and Labor Relations from Cornell University.

Heidi Wooden, Managing Director, The Wooden Hub

Heidi Wooden is the founder of The Wooden Hub, a business strategy and marketing services firm that provides best practices-based, business focused solutions to small and mid-sized organizations. With a commitment to excellence in service, Heidi is responsible for formulating and executing transformational strategies that yield measurable results. She is an accomplished and sought after Global Marketing Executive with 18 years of experience in the Technology, Financial Services, and Professional Services sectors. Heidi holds an MBA from Columbia Business School, and a B.A. in English Literature from U.C. Berkeley.

Sponsored with the support of Putney, Twombly, Hall & Hirson LLP -- Founded 1866

Free for ILRAA members;
$20 for non-ILRAA members.

Register online!

See who's coming!

Email Joe Cartafalsa, with any questions.